An idea can be considered as a pattern – a picture we make in our minds.
The idea of a ‘circle‘ can be conveyed by sixty points or by six. The latter is a more efficient message since it uses less information to transmit equal meaning.
Meaning lies in structure not in the elements.
This sketchbook is an experiment in communications.
It is an attempt to use the fewest possible elements to show how energy, creativity and power to communicate can be multiplied.